AI For Pricing Hackathon
Part of the Google Cloud Sweden Region Launch 2025
3 June 08:30-21:00
GT30 Grev Ture
,
Stockholm
Welcome To A Creative And Collaborative Exploration of AI For Pricing!
Be a part of history! Join Sweden's largest AI Hackathon, fueled by Google Cloud's new Swedish region. Build the next generation of AI-powered apps, explore cutting-edge cloud technology, and solve problems with focus on sustainability and critical business processes.
Collaborate with developers, UX designers, AI experts, real-time analytics experts and pricing managers gathered from across the Nordics to build solutions that show-case how Price Optimization can be revolutionized with AI.
Free of charge: Breakfast, lunch, fika, dinner, and beverages included!
The Challenge: Revolutionize Price Optimization
Build a Price Optimization engine that helps Pricing Managers align prices with business goals like never seen before.
Price Optimization is one of the top challenges for all companies, because it's difficult and time-consuming to gather the needed data, create reliable models and verify that the price recommendations are appropriate. So most Price Optimization is still done manually based on gut feeling, leading to lack of agility and limitations in ability to take large amounts of complex and fast-changing data into consideration.
Real-time Analytics engines are powerful tools for taking large amounts of complex and fast-changing data into account, to produce insights and recommendations, and they can run continuously 24/7. But, without the needed data and reliable models, they are not of much help. And, it is often hard to understand the logic behind the produced conclusions.
LLMs can be used to alleviate these obstacles, as they can generate tools for gathering data, help pricing managers to produce good models, and provide natural language explanations forr the logic behind the produced price recommendations.
There are certainly many more ways to leverage AI for Price Optimization and we are eager to see what you come up with! Feel free to go with your passion and explore what's most interesting to you. Here are some ideas for what to build:
Build a tool for generating price scrapers.
Categorize products into pricing-equivalents, so a product is compared to appropriate peers.
Build configurable models for price-elasticity, demand forecasting, seasonality and halo/cannibalization effects.
Build engine that uses the models for aligning price recommendations with configurable KPIs, such as market share, and profitability.
A/B-testing for prices.
Build engine for optimizing loyalty program pricing.
Why participate?
⭐️ Collaborate with peers eager to learn and explore what's possible with AI.
⭐ Stay ahead and learn by doing! Get hands-on with cutting-edge tech and rapidly build an AI-powered prototype.
⭐️ Solve real world problems with innovative AI approaches.
⭐️ Showcase your solution to a jury of top executives and industry experts.
⭐️ Drive meaningful change and impact our society for the better.
Make An Impact
This hackathon offers a unique opportunity to create game-changing improvements. You will work in teams to build a demo that showcases what’s possible with AI in combination with other powerful technologies. This is a great chance to showcase your skills and drive meaningful change. You will have the opportunity to show your demo to senior decision makers and industry experts from Sweden's leading companies.
Showcase Your Skills And Meet Top Executives From Sweden’s Leading Companies
Our hackathons serve as a dynamic meeting place that fosters valuable business connections, consulting projects, recruitment opportunities, and startup ventures.
The jury consists of top executives and industry experts from Sweden’s leading companies, all eager to see your demo.
Jury members vote by requesting meetings with the teams they are interested in learning more from. Present a compelling demo and you're guaranteed meetings with top executives that can open numerous opportunities.
All Are Welcome
Everyone eager to learn and explore is welcome to apply! This hackathon is all about sharing knowledge, sparking inspiration, and fostering a supportive community for all.
Whether you are a developer, UX designer, AI expert, pricing manager, analytics expert, data scientist, student, professor or consultant your contribution is valuable.
Teams
Looking For A Team? We'll help you find the perfect team, whether you're flying solo or arriving with friends. Just apply and we'll match you with other participants based on your skills.
Team size: No upper limit. Build the team you need to bring your idea to life.
Timeline
Application: Open now!
Application response within 2 work days after you submit your application.
May 19: Online kick-off. Hackathon officially starts. Discord server, tech support and tech resources provided.
June 3: Main in-person event. All food and drinks included!
Apply Today!
Easier to get in if you apply soon. We have room for 10 teams. Spots are filling fast - so do it NOW!
Organized By Cillers. Reviews Of Cillers AI Hackathons:
"It was super fun participating in Cillers AI Hackathon. Our team worked for just a week and was able to get meetings with some of Sweden's largest companies! This is amazing!"
"Thank you for introducing us to people interested in our idea—it means a lot and opens up great opportunities for us. It was an amazing experience, and we’re grateful for the connections and insights gained. Such a fantastic hackathon!”
“I had the privilege of attending what was likely the best AI hackathon in the Nordics yesterday, and I was amazed by it.”
We promise you an unforgettable experience!
Ulf Sandlund, Country Manager, Codento
Timo Sepp, Sales Director, Codento
Janne Flinck, Data & AI Lead, Codento
Ellinor Nilsson, Per Lange and Peder Linder, Cillers
GT30 Grev Ture
We will greet you outside GT30 Grev Ture and show you the way to the hackathon venue! Welcome!
Grev Turegatan 30
Hosts
Google Leads in AI. We Lead in Google Cloud.
Accelerate your digital transformation
AI Hackathons. Explore how to create high-impact optimizations of the most business-critical processes.
Organizers

Ellinor Nilsson
AI Hackathon Organizer
Cillers

Peder Linder
Founder
Cillers

Per Lange
Founder
Cillers

Ulf Sandlund
Board Member & Country Manager
Codento

Timo Sepp
Sales Director
Codento

Janne Flinck
Data & AI Lead
Codento

Mikael Kent Svensson
Digital Native & Developer Marketing Nordics

Anton Popovine
Customer Engineer

Rachael Sauders
Developer Relations Firebase

Erik Bergkvist
Account Executive

Matt Lawsom
Principal Architect